Marketing Communications Manager

Регион: МоскваТребуемый опыт работы: Более 3 летПредполагаемый уровень месячного дохода:

не указан

Marketing Communications Manager (outstaffing contract)

p>Role’s purpose:
Understands core Marcom strategies and aligns execution of Corporate Driven Customer Campaigns, audience and lifecycle campaigns, and audience programs . Develops a sub specific Marcom plan that aligns and incorporates corporate strategies. Manages and executes advertising, demand generation and relationship marketing programs with approved global and local agency mix. Collaborates with segment partners to understand campaign objectives and business goals. Develops and executes programs against sub level contact strategies and data requirements as well as analysis of ongoing campaign results. Works closely with sub Online Marketing Manager to ensure seamless campaign execution and shared strategy and content development.

Key responsibilities:
• Relationship marketing campaign or program plan
• Develop and execute planning process
• Create client input brief for agency
• Conduct agency briefing
• Conduct campaign de-brief or continuous program reporting

Key competencies/knowledge:

Business Competencies
• Creative, dynamic and forward thinking individual who has a passion for integrated marcom
• Great communication and collaboration skills
• Strong creative sensibility
• Strong analytical capabilities
• 1-3 years of solid marketing communications experience,
• Team Player – must focus on winning as a team rather than individually
• Individual contributor able to work effectively across different teams

Leadership Competencies
• Create Business Value focuses on achieving the greatest return on resources invested.
• Building Organization Capability creates organizations that are both agile and sustainable.
• Impact and Influence gains support from others to achieve the desired business outcomes, especially in situations where there is no clear “ownership” of the issues under discussion.
• Cross-Boundary Collaboration effectively working with individuals and organizations outside of one’s immediate work area or span of control

Experience required:
• 3-4 years marketing communications experience, Marketing BA, MBA preferred
• Experience managing vendor and/or staff preferred.
 

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